Apr 13, 2021 | Admissions Marketing
Getting prospective families on your campus right now is challenging, if not impossible. For many schools, COVID-19 safety protocols prevent visitors from touring your facilities and seeing your campus in-person. But during this busy spring admissions season, your...
Feb 18, 2021 | Admissions Marketing, Engagement, Enrollment Strategy, Marketing Strategy
Planning and hosting engaging yield and retention events in the reality of today’s virtual enrollment management environment is challenging. The best and most successful yield events reflect your school’s individual character and personality. Ideally, to make an...
Nov 19, 2020 | Admissions Marketing, Independent Schools, Marketing Strategy, Technology
Schools across the country are rethinking their virtual admissions programs and virtual tours as our country continues to face a growing threat from COVID-19 this winter. If you had reduced numbers of visitors on your campus earlier in the fall, perhaps you are now...
Nov 4, 2020 | Admissions, Admissions Marketing, Video Engagement
Last fall, video content was an important aspect of your admissions program, but the heart of your program was still in-person visits and events. Today, for many schools, video is the admissions program. But how do you create engaging video content when, chances are,...
Jul 16, 2020 | Design, Marketing
Your magazine designer does much more than create the look of your school’s magazine. The graphic designer is your strategic partner in communicating everything you need and want to share with your constituencies. We asked our Kalix designers to share their pro tips...