How to Create Great Collaboration Between Enrollment Management and Communications
The relationship between the enrollment management and communications offices at independent schools is like family. It can be great or dysfunctional. To thrive in the challenges of today’s independent school market and to have prospective and current families...
5 Digital & Social Media Trends to Pay Attention to in 2021
The COVID-19 pandemic created several unexpected shifts in how we use digital and social media. With most of us staying home and spending more time on social media, eCommerce sales went through the roof in 2020. The word “Zoom” became part of our everyday language as...
Pro Tips for Creating an Effective Relationship with your Graphic Designer
Your magazine designer does much more than create the look of your school’s magazine. The graphic designer is your strategic partner in communicating everything you need and want to share with your constituencies. We asked our Kalix designers to share their pro tips...
The State of the School Alumni Magazine
It’s been an unprecedented, challenging spring for institutional advancement offices and school communications. From spring’s pandemic “shut-down” semester and virtual admission events to the nation’s unrest in the wake of George Floyd’s death, schools have wrestled...
Secrets of Marketing to Millennial Parents
This spring and summer, enrollment managers need to get creative in how they are contacting and connecting with prospective students and families. From virtual tours and open houses to using the right digital tool (TikTok, anyone?) to influence student...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
