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Understanding Net Promoter Scores for Schools

Understanding Net Promoter Scores for Schools

Apr 28, 2022 | Admissions Marketing, Market Research

With a single, simple question to your school constituencies – and the Net Promoter Score (NPS) based on their answers – you can have revealing, relevant data to inform your school’s marketing efforts.   NPS, or what’s often referred to as the “gold...
How to Create Successful Landing Pages for School Events

How to Create Successful Landing Pages for School Events

Jan 4, 2022 | Admissions Marketing, Digital Marketing, Event Marketing

Landing pages are essential to convert prospective students into leads. Creating a simple and compelling landing page for prospects to register for an event, schedule a visit or get more information about your school will help to fill your admissions funnel. Yet, many...

Marketing Musts for a Successful Fall School Admissions Season

Aug 20, 2021 | Admissions Marketing, Independent Schools

The new school year is upon us! Your roll-out of admissions events, in-person or online, are just weeks away. It’s never too late to embrace strategic, data-driven planning to create effective, successful marketing outreach.   In this Kalix vlog post, Angela...
TikTok Do’s and Don’ts for Independent School Marketers

TikTok Do’s and Don’ts for Independent School Marketers

Jul 27, 2021 | Admissions Marketing, Digital Marketing, Social Media, TikTok

TikTok has gained sizable traction during the pandemic. Marketers — including independent school marketers — now know they need to seize this opportunity if they want to stay relevant. While TikTok was gaining momentum most of the audience was Gen Z. The...
3 Strategic Questions for Post-Covid Enrollment Management

3 Strategic Questions for Post-Covid Enrollment Management

Jul 1, 2021 | Admissions Marketing, Enrollment Strategy

Enrollment management offices at independent schools around the country are planning for a return to more traditional admissions programming for fall 2021. It’s a welcome relief from the challenges of marketing your school and engaging visitors during a global...
How to Create Great Collaboration Between Enrollment Management and Communications

How to Create Great Collaboration Between Enrollment Management and Communications

May 19, 2021 | Admissions Marketing, Digital Marketing, Marketing, Marketing Strategy

The relationship between the enrollment management and communications offices at independent schools is like family. It can be great or dysfunctional.  To thrive in the challenges of today’s independent school market and to have prospective and current families...
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President’s Notes

Read the latest from Kalix President Jonathan Oleisky.

Jonathan Oleisky

Blog Categories

Recent Posts

  • What Students Really Think About Your School Website
  • Kalix Celebrates 10 Years
  • Understanding Net Promoter Scores for Schools
  • Finding Time for Empathetic Leadership
  • [INFOGRAPHIC] 2022 Social Media Trends that Schools Should Know
  • Key Crisis Communication Lessons During COVID for Independent Schools
  • How Schools Can Use YouTube to Enhance Their Brand
  • When Leaders Show Up and Do Something
  • How to Create Successful Landing Pages for School Events

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Kalix Marketing

3600 Clipper Mill Road, Suite 300
Baltimore, MD 21211
(410) 662-5925

Recent Posts

  • What Students Really Think About Your School Website June 2, 2022
  • Kalix Celebrates 10 Years May 19, 2022
  • Understanding Net Promoter Scores for Schools April 28, 2022
  • Finding Time for Empathetic Leadership April 6, 2022
  • [INFOGRAPHIC] 2022 Social Media Trends that Schools Should Know March 7, 2022
  • Key Crisis Communication Lessons During COVID for Independent Schools February 17, 2022
  • How Schools Can Use YouTube to Enhance Their Brand January 31, 2022
  • When Leaders Show Up and Do Something January 27, 2022
  • How to Create Successful Landing Pages for School Events January 4, 2022
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