Secrets of Marketing to Millennial Parents
This spring and summer, enrollment managers need to get creative in how they are contacting and connecting with prospective students and families. From virtual tours and open houses to using the right digital tool (TikTok, anyone?) to influence student...
Four Essential School Strategies to Implement During the COVID-19 Crisis
The COVID-19 pandemic has dramatically changed nearly every aspect of life. For independent school leaders, the past month has clearly been one of incredible challenge, worry and abrupt change. When your school shifted to online learning, your entire admissions...
Practicing Servant Leadership in a Boarding School Community
For the past 26 ½ years, I’ve been incredibly lucky to be a part of a special community. I’m an on-campus faculty spouse at Garrison Forest School, in Owings Mills, Md. where my wife Debbie teaches Chemistry and is science department chair. In the summer of 1992 as a...
Why Your School’s Marketing Strategy May Miss the Mark
It’s back to school time, and many forward-thinking, well-run independent schools are implementing highly coordinated, strategically directed admissions engagement and marketing strategies to target prospective families and students. Budgets have been set. Digital...President’s Notes
Read the latest from Kalix President Jonathan Oleisky.
