#3 of Four Things to Consider Before You Rebrand Your School
In our last blog post, we talked about what needs to change before you can rebrand your school. This time we hit upon a major consideration that could make or break your brand before it ever sees the light of day—the opinions of others. One of the things that makes...#2 of Four Things to Consider Before You Rebrand Your School
In the last installment of this four-part series, we talked about what your creative and marketing people bring to the table in a rebranding. This installment is all about you, the marketing directors, vice presidents, presidents and other decision makers. It’s widely...Take a powerful, cost-effective approach to institutional branding.
We work with your in-house team to create your brand from within, bringing in additional creative resources only as needed leaving you money to put towards deployment. We’ll coach your team to think like an agency, guide them to create a brand for the university,...Four Things to Consider Before You Rebrand Your School
One of the most pressing issues facing university marketing teams these days is branding. As more and more colleges and universities carve out their unique position in the marketplace, those that sit safely on the sidelines start to look like they lack “that special...
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